Vice President, Channel Marketing - Japan Marketing

About the role

BlackRock is looking for a Vice President of Channel Marketing for its Japan Marketing team, based in Tokyo and reporting to the Head of Japan Marketing. The Japan Marketing team sets the strategic direction and delivers marketing plans for the client business, building brand awareness and strengthening preference for the firm's investment capabilities. This role leads integrated marketing campaigns and initiatives supporting the Wealth and Institutional businesses in Japan.

Key responsibilities

• Design and lead integrated marketing plans supporting the growth of the Japan Wealth and Institutional businesses and contributing to the firm's financial objectives.
• Develop campaigns aligned with Japan's business priorities, leading content strategy, messaging, campaign materials and activation plans.
• Partner with regional marketing teams, Corporate Communications, client business teams, product teams, APAC Corporate Communications and Compliance to deliver integrated marketing solutions.
• Lead the development and review of fund marketing materials, including materials for fund launches, and represent Marketing in new business initiatives.
• Serve as a brand ambassador, strengthening awareness and preference for BlackRock's investment capabilities among clients.
• Manage campaigns within allocated budgets and oversee relationships with third-party agencies and vendors where appropriate.
• Ensure marketing initiatives follow BlackRock guidelines, controls and processes, proactively identifying and resolving risks.

Required profile

• At least eight years of relevant experience in financial services, preferably in asset management, banking or wealth management.
• Excellent written and verbal communication in Japanese and English, including writing, editing and proofreading marketing copy.
• Strong knowledge of the investment-management industry, including investment products, client segments and the competitive landscape.
• Demonstrated ability to influence senior stakeholders and collaborate across local, regional and global teams.

Required skills

• Creative, data-informed approach to messaging, campaign evaluation and improvement of established practices.
• Strategic, critical-thinking, quantitative and analytical skills, able to work independently.
• Project-management, prioritization and organizational skills with close attention to detail.

What we offer

• A retirement plan, tuition reimbursement and comprehensive healthcare.
• Support for working parents and Flexible Time Off.
• A hybrid model of at least four days in the office per week, with one day of remote work, and onboarding support for new joiners.