Category Development Marketing – Consumer Business Group (Japan)

About the role

Join 3M’s Consumer Business Group in Japan as a Category Development Marketing professional. You will drive category growth, shape portfolio strategy, and lead market‑focused initiatives that impact profit, market share, and brand perception.

Key responsibilities

• Own category growth and consumer insight, tracking profit‑center YOY OSG, standard gross margin and market share.
• Develop and adapt portfolio strategy and marketing plans for the Japanese market, managing the NPI pipeline and product launches.
• Establish base pricing strategies and price‑increase plans to protect margins and respond to cost changes.
• Lead campaign planning, timing, and execution, ensuring alignment with channel readiness and local market needs.
• Analyze syndicated data to identify growth opportunities, manage activation budgets, and drive projects that gain or recover market share.

Required profile

• 5+ years of experience in category, consumer, or brand marketing within FMCG, including new‑product launches.
• Proven ability to collaborate with agencies and design partners.
• Native Japanese proficiency and business‑level English.
• Bachelor’s degree or equivalent.

Required skills

• PowerPoint for creating presentations and communicating strategies.

What we offer

• Opportunity to work for a globally recognized innovator.
• Collaborative environment that encourages curiosity and creativity.