Brand & PR Manager – Japan
speak · Tokyo
Job description
About the role
Speak is looking for a Brand & PR Manager to shape its identity and expand reach in Japan. The role combines strategic planning with hands‑on execution to build trust, awareness and a strong brand presence in one of the company’s key markets.
Key responsibilities
- Own and evolve Speak’s brand in Japan.
- Build trust and awareness through brand, PR/media and owned social channels.
- Define clear messaging and creative direction for campaigns.
- Research, evaluate and test channels such as TV, OOH and digital with a data‑first approach.
- Engage media, journalists and a PR agency to secure earned coverage.
- Analyze brand performance and campaign impact using qualitative and quantitative data.
- Plan and test localized, high‑impact social content.
- Share findings and updates clearly with internal stakeholders.
Required profile
- 5+ years of experience in brand marketing or PR with a proven record of measurable impact.
- Exceptional storytelling ability to shape brand narratives across multiple channels.
- Strong data fluency to evaluate brand investments and extract actionable insights.
- Demonstrated skill in managing media relationships and securing earned coverage.
- Strong capabilities in content planning.
- Operates independently with urgency and ownership.
- Native Japanese and business‑level English proficiency.
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speak
Tokyo