Japan Partner Marketing Manager

About the role

Cognition, an applied AI lab behind the AI software engineer Devin, is looking for a Japan Partner Marketer in Tokyo. You will drive collaboration with cloud providers, system integrators and technology partners to expand Cognition's reach and accelerate adoption of Devin and Windsurf. The role works closely with Partnerships, Sales and Marketing to select partners, build joint value propositions and deliver co-marketing programs that generate pipeline and partner-sourced revenue.

Key responsibilities

• Build and lead joint-marketing programs with key partners to create pipelines and maximize partner-led business impact
• Develop joint messaging and solution stories that explain the value of partnering with Cognition for enterprise engineering organizations
• Plan and execute co-marketing initiatives such as launches, webinars, solution briefs, digital campaigns, events and workshops
• Work with strategic partners to build integrated motions that expand distribution and engage technical buyers
• Manage partner presence at industry events and align partner programming with the overall GTM motion
• Drive partner enablement: messaging guides, training resources, product content and marketing kits
• Collaborate with Sales and Partnerships so partner activity turns into pipeline and co-selling momentum
• Track and report partner-program performance to guide future investment and partner selection

Required profile

• 5+ years of experience in partner marketing, alliances marketing or product marketing for a technical or enterprise software company in Japan
• Ability to work cross-functionally and influence Sales, Partnerships and Product teams
• Proven ability to run integrated marketing programs and measure their impact
• Comfortable in a fast-paced, iterative environment with high quality expectations
• Analytical mindset, able to evaluate program performance and adjust based on results
• Business-level English and native Japanese

Nice to have: experience with cloud partners (AWS, Azure, GCP) or enterprise technology ecosystems; previously built partner programs at a high-growth startup; comfort engaging partner executives and technical leaders.