Marketing Communications Lead

About the role

Stryker is hiring a Marketing Communications Lead in Tokyo, working either hybrid or onsite. The role covers competitive analysis, messaging, strategy documents, channel strategy and internal communications, with a focus on supporting sales and building customer relationships.

Key responsibilities

• Assess competitive insights to adjust messaging, strategy and tactics
• Develop persuasive, benefit-driven messaging for different customer groups
• Help develop key strategy documents (strategic plan, annual marketing plan, product launch plans) and lead the execution of the marketing communication elements of the marketing plan
• Create marketing communication strategies to strengthen the relationship between customer and product or portfolio
• Apply the marketing framework linking customer acquisition and retention to business objectives
• Articulate desired communications outcomes to the MarCom team and make strategic channel decisions based on ROI
• Write or edit publishing materials, scripts and other communication media following AP-style guidelines
• Make oral presentations, write reports and deliver formal presentations to small audiences
• Experiment with new concepts and design principles, and assess delivery mechanisms for internal communications
• Assist in developing internal communication materials
• Set short- and long-range improvement goals for the product management team and help develop action plans
• Support cross-divisional collaboration on key events and tradeshows, and help maintain the fiscal calendar and budget

Required profile

• Bachelor's degree required
• 4+ years of work experience required
• Preferred: 2+ years of medical device or marketing experience
• Excellent presentation and interpersonal communication skills
• Ability to manage multiple projects on schedule and to be persuasive without organizational authority
• Ability to work within complex interdivisional procedures and policies

Required skills

• Demonstrated proficiency in Microsoft Office (Excel, Word and PowerPoint)
• Strong analytical and problem-solving skills