General Manager – Japan

About the role

The General Manager will lead Establishment Labs’ commercial strategy for Japan, overseeing profit & loss, market entry, and brand growth in the medical aesthetics sector. This senior position requires full ownership of the regional operating plan, alignment with global objectives, and strong cross‑functional collaboration.

Key responsibilities

• Develop and implement a strategic plan for introducing and selling the company’s brands in Japan.
• Translate global strategic objectives into a regional operating plan and manage execution.
• Support the regional profit & loss statement and drive growth and profitability.
• Lead marketing and sales execution, engage external stakeholders and collaborate with internal teams such as Medical Affairs and Medical Education.
• Manage relationships with key opinion leaders, medical associations and other external partners.

Required profile

• Bachelor’s degree in Business, Marketing, Sales or a related field.
• Native or business‑level proficiency in Japanese and English, both written and spoken.
• More than 10 years of management experience in commercial and marketing leadership.
• Proven ability to work in a fast‑paced, multi‑stakeholder, matrix environment.

Required skills

• Strong MS Office skills, particularly Excel for data analysis.